Branding, Commercial

Brand development for a Malaysia-based quality real estate developer

With a focus on delivering well-appointed built environments, developer PMID required a brand identity that reflects 360 growth. The firm's sterling qualities, as embodied in the Chinese characters for Eternity and Prosperity at its core, radiate outwards, impacting the world positively. This also ties in with the mission of achieving strong growth.

The brandmark is manifested across a series of applications including stationery, business cards and communications collateral.