JW Marriott Hotel Singapore South Beach

Wayfinding, Hospitality

IMMORTAL created a new wayfinding strategy that could match the demanding standards of this international luxury hotel chain

Image of JW Marriott Hotel Singapore South Beach

The JW Marriott Hotel lends its prominence to the ambitious South Beach mixed-development project in the heart of downtown, Singapore.

Image of JW Marriott Hotel Singapore South Beach

Wayfinding was especially important as the JW Marriott premise is designed with a complex multi-building configuration.

Image of JW Marriott Hotel Singapore South Beach
Image of JW Marriott Hotel Singapore South Beach

The wayfinding system ensures all visitors can intuitively navigate their way from the hotel room towers to the external all-day dining venue, rooftop pool or the offices via a link bridge.

Image of JW Marriott Hotel Singapore South Beach
Image of JW Marriott Hotel Singapore South Beach
Image of JW Marriott Hotel Singapore South Beach
Image of JW Marriott Hotel Singapore South Beach

The revamped design reflects the sophisticated tones and sleek, muted look of the JW Marriott interior.

Image of JW Marriott Hotel Singapore South Beach
Image of JW Marriott Hotel Singapore South Beach

Khatib Central / Chong Pang City Dementia-Friendly Wayfinding System

Wayfinding, Residential

With emphasis on ageing in place, Chong Pang City and Khatib Central were imbued with a wayfinding system to assist the growing demographic of elderly residents

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