JW Marriott Hotel Singapore South Beach

Hospitality

IMMORTAL created a new wayfinding strategy that could match the demanding standards of this international luxury hotel chain

The JW Marriott Hotel lends its prominence to the ambitious South Beach mixed-development project in the heart of downtown, Singapore.

This wayfinding system puts the end-user at the forefront, ensuring ease of navigation through clear directional and identification signage.

The revamped design reflects the sophisticated tones and sleek, muted look of the JW Marriott interior.