ION Orchard

Wayfinding, Retail

Wayfinding system for the Best Retail Development over 20,000sqm (MAPIC)

Image of ION Orchard

This prime retail landmark is located at the gateway to Singapore’s world-renowned Orchard Road and houses more than 300 retail, F&B and entertainment brands in over 660,000 square feet.

 

Image of ION Orchard
Image of ION Orchard
Image of ION Orchard
Image of ION Orchard
Image of ION Orchard

A wayfinding strategy and system including an interactive directory with an upscale sensibility to complement the mall’s positioning was designed.

Image of ION Orchard
Image of ION Orchard
Image of ION Orchard
Image of ION Orchard
Image of ION Orchard

Guoco Tower

Wayfinding, Commercial

During the rebranding of Tanjong Pagar Centre to Guoco Tower, the wayfinding strategy was redesigned to be more user friendly and match its new premium lifestyle ambience

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