Charge+

Branding

A brandmark, kiosk design and website was designed for Charge+ as they herald a new era for sustainability in transportation

Image of Charge+


Charge+ is poised to become a leading Electric Vehicle (EV) charging solutions provider and plans to install 10,000 charging points across Singapore by 2030.

Image of Charge+
Image of Charge+
Image of Charge+

The brandmark incorporates the universal symbol for the “power” button on electronics within the letter C.

Image of Charge+
Image of Charge+


The plus symbol denotes the brand’s aim of adding value to the lives of consumers through its offerings.

Image of Charge+

The C+ icon can also be used independently offering more versatility to its application while still maintaining strong visibility.

Image of Charge+
Image of Charge+

 

The green shade was chosen for its strong association with the natural environment and highlights the brand’s commitment to sustainability.

Branded Packs

Branding, Packaging

Effective packaging is not merely aesthetically pleasing. It enhances the product, contains essential information, and respects sustainability concerns.

Next