South Beach

Singapore

South Beach Singapore is a landmark live-work-play destination at Beach Road, and comes under the preview of City Developments Limited (CDL) and IOI Group.

The brandmark traces the canopy's distinctive form, while the green-blue colour palette references sky and sea, highlighting the development's sustainability.

Augmenting the visitor experience is an environmental wayfinding system that unites the complex's residential, commercial and retail areas.

A member of ONG&ONG Group